Top Copywriting Blogs in 2024: Write Killer Content

Boost your business and online presence with top copywriting blogs! Discover insider tips, strategies, and tools to create compelling content that converts.

Jordon Hammond

3/8/20243 min read

Tired of words that fall flat?

Ready to make your content captivating and get potential customers buzzing? 

For online entrepreneurs and business owners, good copywriting is a secret weapon in their marketing toolkit—words that grab attention, build trust, and make people eager to buy. It has the power to increase their online presence because, ultimately, it leads to BETTER online content. That's the power of great copywriting and the key to standing out in today's competitive online world.

But here's the thing: You don't have to become a professional copywriter overnight. Tap into the wisdom of these successful copywriters! They're like your personal coaches, sharing insider tips, proven formulas, and the latest strategies to make you a better copywriter. Here are some of the best copywriting blogs:

The Heavy Hitters

  • Neil Patel https://neilpatel.com/blog/] Neil's your go-to resource for understanding the intersection of killer copy and data-driven digital marketing strategies. This blog is a goldmine if you crave the "why" behind what works, especially for search engines. He is a go to especially for seo copywriting.

  • Bob Bly [Bob Bly's Blog]: A true legend in the world of direct-response copywriting, Bob's blog is packed with timeless advice on writing that compels people to take action. If you want sales letters, sales pages, website copy, or email marketing that converts, bookmark this one alongside other resources from ABC Copywriting!

  • Alex Cattoni [https://www.copyposse.com/]: Alex's blog is like a copywriting masterclass, with regular "makeover" posts where she dissects real-world examples, common mistakes, and effective ways to improve your copy. Perfect for visual learners!

  • Dan Koe [Blog - Dan Koe (thedankoe.com)]: If you want your copy to have personality (and maybe a touch of humor), Dan's your guy. He's all about ditching corporate-speak and writing in a way that connects with real people. He also has some training courses that will help you become a better writer in general.

  • Brian Clark [https://copyblogger.com/] : The founder of Copyblogger, Brian Clark is a thought leader in content marketing. His blog covers broader content strategy as well as the finer points of effective copy.

  • Joanna Wiebe [https://copyhackers.com/]: For website copy, landing pages, and anything else focused on conversion, Joanna Wiebe is a must-follow.

Discover These Top-Tier Copywriters

Keep an eye on these copywriting blogs for fresh insights and unique perspectives:

  • Stefan Georgi (StefanPaulGeorgi.com): Stefan stands out for his remarkable track record in direct-response copywriting and his ability to simplify complex sales principles into compelling narratives that convert. His blog is ideal for those looking to elevate their copywriting skills with a focus on actionable advice.

  • Laura Belgray (TalkingShrimp.com): Laura offers witty and insightful copywriting tips. Her blog is a goldmine for creators looking to infuse personality into their content with authenticity and humor.

  • Kyle Milligan's Copy Squad (CopySquad.net): This site is where data meets creativity. Milligan's approach to copywriting is grounded in understanding what makes people tick and how to leverage that understanding to drive conversions. His insights into the psychology behind successful copy and his ability to translate that into effective content strategies are invaluable for content writers looking to up their game in the competitive online landscape.

Tools of the Trade

Elevate your content creation with tools used by industry experts:

  • Grammarly [https://www.grammarly.com/] (or similar): Helps you catch typos and write with clarity and polish. A must-have for any content writer!

  • Headline Analyzer [https://coschedule.com/headline-analyzer]: Gives your headlines a score and suggests how to make them more clickable. This is a great way to optimize for reader interest.

  • Thesaurus [https://www.thesaurus.com/]: Find more impactful words, but don't overdo it – clarity always trumps fancy vocabulary.

  • Swipe Files: When you're stuck for inspiration, swipe files are a great place to spark ideas – just make sure to give your own spin to things!

Beyond the Blogs

Want to become a copywriting ninja armed with practical advice and reach your target audience? Dig into these resources:

  • "The Copywriter's Handbook" by Bob Bly: The essential guide to persuasive writing techniques. A must-read for any aspiring copywriter or content marketer.

  • "Made to Stick" by Chip & Dan Heath: Uncover the secrets to creating unforgettable messages that resonate with your audience. Choose one focused on your area of interest (email copywriting, landing pages, etc.) for focused, step-by-step instruction.

  • "Ogilvy on Advertising" by David Ogilvy: Delve into human psychology which makes copywriting truly effective. A classic for anyone in the business of persuasion.

Ready to master the art of persuasive copy for your online business growth? Supercharge your skills by following 3-5 top copywriting blogs that speak to your interests.